Volley, the Australian sneaker company, is collaborating with Black Dog Institute to offer limited-edition mullet versions of their shoes.
The Heritage High Mullet volleys are definitely something no other show company has done before.
They are also launching kicks that are a salute to Australian legends such as Bazlenka, Dermott Brereton and Ryan Papenhuyzen.
The shoe comes with a mullet hair piece at the back, which is fully detachable and hopes to call awareness to men’s health.
According to their website, 100% of the profits will go to the Black Dog Institute and its Mullets for Mental Health initiative.
Black Dog is Australia’s only medical research institute dedicated to investigating mental health to make a better and healthier world for everyone.
A Volley Australia spokesperson said:
"Volley is honoured to have joined forces with Black Dog Institute to create this mullet masterpiece."
He added:
"We feel that partnering with the Institute, particularly for the Mullets for Mental Health campaign, allows us to instil our light-hearted, larrikin spirit into a difficult topic to broach.”
"We want people to be interactive with their mullet Volleys – cut them, dye them, braid them and most importantly, wear them.”
The Volley Mullet shoes are scheduled to be released April 15th.
