This is brilliant!
A marketing campaign from Brady Family Ham has done what all ads hope to do, it's gone and made a splash around the entire country.
The company from Kildare has always said they produce only the finest traditional Irish ham since 1978, and they're certainly embracing that traditional aspect in their new ad!
It's set to the tune of the trad classic 'Come Out, Ye Black and Tans', and people are loving it:
"Oh, Brady Family Ham, well it is your only man. Cured for three whole days and there's no added water.
''Sure, it's cooked from one pork joint, unlike others - that's the point! It tastes just like the ham baked by your mother.
''Come out you other hams, come and face me ham-to-ham."
Check it out here:
