Two in five people believe the cost of living crisis has decreased their quality of live.
The Pulse of the Nation Index published today shows 80 percent of people are wearing more layers to help cut heating costs while more than 40 percent have cancelled a subscription
The research also showed women have responded faster to spiralling prices, with 70 per cent describing themselves as "obsessed" with finding value compared with 56 per cent of men.
Chair of Amarach Research, who conducted the study, Gerard O'Neill, says people are planning to spend any money they save:
'People in our research are telling us that they're going to take the savings that they've managed to protect almost through the crisis and spend it this year on treats for themselves and for their families. It sort of backs up a lot of the economic forecast that we've seen recently that Ireland won't have a recession and that consumer spending will actually grow this year.'
