Cadbury is calling on fans to invent its next chocolate bar.
Chocoholics are being asked to choose from more than 90,000 flavour combinations at cadburyinventor.com to create a new Dairy Milk.
These include classic coconut, cookies, fudge and raisins and the more unconventional elderflower, popcorn, melon and cola jellies.
Entrants get to choose three ingredients, name their bar and design the wrapper.
Entries are open until July 31st and Cadbury will then draw up a shortlist of the top three bars.
The public will get to vote for the winning bar, which will subsequently be added to the brand's Dairy Milk range.