Even though there are no John Lewis stores in Ireland, we are still avid fans of their world famous Christmas Adverts
Here is this years edition Starring Moz the Monster!!
https://youtu.be/Jw1Y-zhQURU
The rumoured cost of the advert ? Only nearly £7,000,000 (roughly 7.9 Million euro). Directed by award winning Frenchman Michel Gondry, the ad was filmed in West London and took 11 months from storyboard to screen.
The two-minute epic centres on seven-year-old Joe who is kept awake by a snoring Moz who kips under his bed.
The story tells how Joe suffers a series of fitful, sleepless nights until one evening, Moz makes a funny farting sound.
Collapsing into a fit of giggles at the distinctive noise, Joe finally looks under the bed and finds the endearing, long haired creature with big bug eyes and bulbous nose staring back at him.
The pair quickly become close pals but Moz stays hidden in Joe’s bedroom where they burn the midnight oil having fun larking around on piggyback or playing Scalextric and Battle Ships.