MUAs slated over new trend of putting foundation in mouth

Makeup artists on social media are coming under fire for a ridiculous new trend.

Some MUAs are filming themselves squeezing tubes of foundation into their mouths.

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A post shared by Ell (@ellieeewbu) on Jan 4, 2018 at 10:49am PST

It's not clear if they then swallow the makeup or spit it out, hopefully the latter!

But their followers aren't impressed and are accusing the MUAs of engaging in clickbait.

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A post shared by Alicia ? (@makeupbyaliciall) on Jan 13, 2018 at 10:15am PST

Why are people actually putting foundation in their mouth to get views

— Erin (@eeerinr_) January 14, 2018

I'm more tired of them getting 3 quarters of a million views for CLEARLY CLICKBAIT.
Bring back common sense 2018.

— RLQ Rosie (@RLQ_Rosie) January 14, 2018

is she using her own tongue to blend and apply her foundation? id like to see that

— elizabith (@nothankyyouu) January 14, 2018

Cover image and images on Facebook and Twitter via @makeupbyaliciall on Instagram