Lads, don't worry if you haven't found your personal style yet - men reportedly don't hit their style prime until their third decade.
A new study's found 30 is the age when men finally feel confident in their grooming and fashion choices.
The study of 2,000 men conducted by Braun found that by the time most men reach their style peak, they’ve tried out four different hair styles, three different facial hair styles and five overall looks.
66 per cent admitted choosing a style at some point just because it was popular at the time - even though they didn't really feel confident in it.
The study also revealed substance is just as important as style. Honesty, intelligence and success were rated as the top three values for men.
However, it takes slightly longer for lads to get the perfect combination of style and substance - 35 is the age the average man manages to juggle both.
