It's been printing for almost 50 years.
Image via Facebook.com/@argosArgos is to stop printing its catalogue after almost 50 years.
The massive books were a highlight of many people's Christmas as you leafed through them for inspiration on what Santa might bring. At its height, the catalogue was the most widely circulated publication in Europe - with more than a billion copies printed since the launch.
The company's going to focus on its online service instead, and says that'll offer more convenience for people.
Mark Given, the chief marketing officer at Sainsbury's - which owns Argos, told BBC News that people's shopping habits have changed:
"Over the decades the Argos catalogue has charted the nation's changing tastes and trends in everything from must-have toys to the latest gadgets and devices," he explained.
"Just as our customers' tastes have changed over the years, so have their shopping habits. We're seeing an increasing shift towards digital shopping, using our mobile app, website and in-store browsers."
