GAA All Star Footballer, Nicole Owens, was on the AO Show this morning to help promote Darkness Into Light and their campaign for this year is called ‘Wake Up, Let’s Be Kind’.


You can hear Nicole’s powerful and inspiring interview with Aidan and Oonagh in the link below.


This campaign launched by Pieta House (in partnership with Electric Ireland)  is celebrating 10 years of Darkness Into Light

The emotive video launched this year called “Wake Up, Let’s Be Kind” is aimed at raising awareness that how we treat each other is a matter of life and death, while also helping to de-stigmatise suicide and self-harm in Ireland.

Electric Ireland has teamed up with Musician and Mental Health Activist Niall Breslin, Academic, Writer and Mental Health Advocate Sinéad Burke, Sports Broadcaster Evanne Ní Chuilinn, Bi Polar Bear Wear founder and 2018 Darkness Into Light t-shirt designer Stephen Considine, Dublin GAA All Ireland Winner Nicole Owens and Fair City actor Eric Lalor to create a captivating video and campaign to highlight the issues of suicide and self-harm.

Watch the video below

The annual Darkness Into Light campaign is inviting the Irish nation to wake up and walk with Pieta House on Saturday, May 12th to raise vital funds for suicide prevention, suicide bereavement and self-harm.

iRadio’s Emma Nolan will be broadcasting live on the morning of the event, connecting with people live across Ireland.

How Can I Get Involved?

All registrations must be completed online by Friday, May 4th to receive the new design, free Darkness Into Light t-shirt via post and secure a spot at a registered location.

Visit to register to Wake Up and Walk with Pieta House to help create a brighter future for everyone.

Early registration is vital as spaces fill up quickly, for the latest news and updates follow Pieta House on Twitter